I am an extroverted, open-minded, creative and pragmatic marketer. My drive and optimism make things move ahead, even in challenging surroundings. Passionate by marketing and by people dynamics, I prefer to work in team, as a coach, motivating and challenging others to go the extra mile.
‘Do it with passion, or not at all.’
— Rosa Nouchette Carey
Profile
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Key expertises
Marketing Strategy & Planning
Organizational Design
Brand Management & Positioning
Marketing Communication
Loyalty
Professional milestones
Senior Client & Consulting Manager
The House of Marketing
January 2016 – Present
- Improving Commercial Effectiveness in the HR Services Sector
- Positioning & Rebranding in the B2B Industrial Goods Sector
- Coaching of Junior Consultants
Consulting Manager
The House of Marketing
January 2012 – December 2015
- Reshaping The MarCom 2020 Department in the Banking Sector
- Value-Based Pricing Strategy in the Finance Sector
- Review of Communication Strategy in the Technological Sector
- Positioning & Launch of an Online Bank in Belgium
- Development of a Loyalty Program in the Travel & Tourism Sector
- Customer Experience & Segment Marketer in the Media Sector
- Marketing Intelligence Project Manager in the HR Services Sector
- Senior Brand Manager OTC in the Pharmaceutical Sector
- Coaching of Junior Consultants
Senior Consultant
The House of Marketing
January 2011 – December 2011
- Senior Commercial Marketing Manager in the Banking Sector
- Senior Marketing Manager in the Public Transport Sector
Business Development Manager South America
Van de Velde NV
May 2009 – December 2010
Marketing Coordinator
Continental do Brasil
September 2006 – April 2009
Marketing Coordinator Direct Marketing & PR
Continental Benelux
September 2003 – August 2006
Educational milestones
Master in International Politics & Diplomacy
University of Antwerp
2002 – 2003
Master in Roman Languages & Literature
University of Antwerp
1998 – 2002